It is my pleasure to introduce you to our social media marketing blog! We have been working hard in preparation for our launch today. Please understand this is a beta launch and we will be constantly adding to and improving our site. Below is a press release which just crossed the wire.

We hope you enjoy our blog posts and we look forward to your support!

-Brett H. Pojunis, founder
New Media Plus, Inc.

FOR IMMEDIATE RELEASE

NEW MEDIA PLUS, INC., ANNOUNCES LAUNCH OF SOCIAL MEDIA MARKETING BLOG

LAS VEGAS, Nevada, April 15, 2010 – New Media Plus, Inc. (“New Media Plus”), a firm that develops and maintains a strong, cost-effective Internet presence for individuals and small- to mid-sized businesses through 1-on-1 interaction in its retail locations and through virtual representatives,  announced today the launch of its social media marketing blog, NewMediaPlus.Net.

The blog’s purpose is to teach companies how to painlessly and effectively implement new and social media into their businesses. It covers trends, offers advice, reviews new technologies, outlines strategies and shares useful techniques that companies can use within their organizations. In addition to Social Media Marketing and Strategy and Social Networks and Platforms, the blog covers the following categories: Online Advertising, Website and Creative, Mobile Technologies and Internet Technologies.

The blog is comprised of top social media experts and guest authors and contributors led by editor-in-chief Martin Stein. “Our team of experts contributes practical applications from real-life experiences and successes in social media. They share industry-specific advice, from politics and public companies to finances and startups,” said Stein.  

“Most business owners are intimidated by social media and the Internet in general. Our goal is to educate and empower our readers by sharing strategies that can be easily implemented in any organization. In addition, the blog will be used to bring awareness to the wide variety of services offered by New Media Plus,” said Brett H. Pojunis, founder and chief executive officer.

About New Media Plus, Inc.

New Media Plus provides cost-effective social media marketing, online advertising, graphic design, web development and new media services. The company was established to meet the demands of small- to mid-sized business owners and individuals who want a strong identity or brand and maintain a powerful Internet presence. New Media Plus is based in Las Vegas, NV, and intends to launch additional retail locations throughout the United States and beyond. Please visit www.NewMediaPlus.Com for more information and www.NewMediaPlus.Net to view our social media marketing blog.

Contact:

New Media Plus, Inc.
Brett H. Pojunis, founder and CEO
Toll Free:  866.387.5110
Local:  702.943.1801
Email:  This e-mail address is being protected from spambots. You need JavaScript enabled to view it.
www.NewMediaPlus.Com
www.NewMediaPlus.Net



DISCLOSURE REGARDING FORWARD-LOOKING STATEMENTS

This news release contains forward-looking statements, including statements containing the words "believes," "anticipates," "expects," "intends" and words of similar import. These statements involve known and unknown risks and uncertainties that may cause the Company's actual results or outcomes to be materially different from those anticipated and discussed herein. Important factors that the Company believes might cause such differences include: (1) concentration of the Company's assets into one industry segment; (2) the nature of the Company's business (as defined herein); (3) the impact of changing economic conditions; and (4) the actions of competitors, including pricing and new product introductions.

Facebook’s move into location has seemed inevitable for some time, and it now appears that the company will officially reveal its plans at next month’s Facebook developer conference –- f8.

According to The New York Times, the social network will incorporate location in two ways: (1) its own features for sharing location and (2) APIs to let other apps — like Foursquare and Gowalla –- offer location services to Facebook users.

Presumably, Facebook () will make sure to address privacy issues with its location features — for example, perhaps with settings that allow you to share your location only with a select group of friends. The Times’ report doesn’t detail the specifics of such features, though it notes that the social network updated its privacy policy late last year in preparation for a location launch.

Facebook will be rolling out its location features to an enormous user base — there are now more than 400 million users of the social network in total, 100 million of which access the site via mobile regularly. The company also has its own native apps for all of the major mobile platforms. All of this gives Facebook’s location features an enormous edge over the competition.

The Times’ report suggests that the competition isn’t the likes of Foursquare () and Gowalla (), however, but rather Google () and its huge base of local small business advertisers. Of course, the startups aren’t ignoring this opportunity either — earlier today, Foursquare shared details of upcoming features it plans to release to help local businesses utilize checkin data.

With Facebook entering the space, though, the other players will need to look to create value in ways beyond checkins and knowing where your friends are located at any given point in time. That’s why Foursquare seems to be so focused on partnerships and gaming, while Gowalla is making moves (as recently as last night) in virtual goods.

In any event, location remains the huge trend so far in 2010, and literally each day seems to bring new indications of which way it will all play out.

Interested in learning more about NewMediaPlus? Click here.

We’ve had lots of emails from MySpace employees with their response to our most recent post about the crumbling mid level management structure. “If you’re a MySpace employee and feel differently, please contact us anonymously,” we said. And they did contact us. But they don’t feel differently. There was also a great discussion in the comments section to that post where a few MySpace employees chimed in both pro and against the company.

But the emails were most telling. One wasn’t anonymous and the writer asked to keep it off record, and we’ll respect that. But he wrote at length about high level execs “chewing out” the lower ranks, in public. And lots of exec level nepotism hires.

This is a theme brought up by another employee, writing anonymously. He or she confirmed that too many mid level managers are leaving the company, and talks about more yelling at employees in public (“Maple” refers to 407 North Maple Drive, the address of MySpace HQ, “Jason” refers to Co-president Jason “Hell Yeah” Hirschhorn):

Dear TechCrunch-

I always enjoy your article on the drama at my company – MySpace but I’ve never felt the urge to write until now. I guess I’m writing you because your article was ABSOLUTELY dead on. Because of that, my morale isn’t really high and I really don’t give much of a shit anymore.

Well, the hole goes deeper than that. Many departments are losing much of the middle layer of actual star performers, but people who can’t get anything done due to the crazy BS in Maple. For example, 2 directors in Jason’s product org are gone recently: (Director of Analytics – Joe Schantz who went to Yahoo), Director of Product Mahesh Angadi. Other senior middle managers like Sr Product Manager Charles Pham, who went to CitySearch and Sr. Online Marketing Manager, Laura Coltrin left and is now at EventBrite. What do these particular people have in common? Besides being huge losses for MySpace, they were all re-orged under his royal heighn-ass, Jason. People don’t want to work for that moron – he’s just consolidating power.

Today, Jeff Webber – Director of Engineering in Seattle – gave notice (no idea where he’s going.)

 

Oh, and Jason really doesn’t get along with Mike. Jason was witnessed ripping one of his VPs a new one when the VP was trying to explain why he was doing something that Mike requested (in front of 6 other people.) It’s a mess – but it should be fun watching one run the other out of town.

A bunch of other people have their foot out the door – spend some time around Maple, SF or Seattle near the front entrance and watch people disappear for hours at a time or for “long lunches”. Its almost comical. You see a lot of people going into empty conference room and talking on their cell phones or people “going to grab coffee” by themselves and chatting on the phone walking down the street. And yeah, I’m one of those people.

Anyway, this isn’t just due to the fact these idiots are running the company into the ground. The reason why people are leaving now is that MySpace gave out these big secret retention bonuses that had a 2 tier payout. Overall, the ENTIRE bonus was for anywhere from 20% to 100+% of a person’s base. The key is that they pay out in two segments – you had to be working in December so that you get 25% of the bonus amount). If you’re employed here until June, you get the remaining 75% of their bonus. As you can imagine, this is a LOT of money – especially at a place that gave tiny annual raises last year (<5% was the average), where we cancelled profit sharing last fiscal year (not sure you knew about that) and with no stock incentive.

It’s a huge sign of how bad things are that they are leaving 75% of the bonus on the table. However, since we all know that the ship is sinking, taking 25% in December was good enough. I don’t blame them. I’m out of here as soon as I get a new gig. I earned that bonus money but I’m sick of this place.

Oh – and the guy who thought of this bonus plan? Mike. These were given out after the review cycle (August.)

So yeah, you want to write about more defections? Wait until June and then everyone will get paid and bounce. I and others are counting the days. Its kinda funny – it was supposed to be a total secret from everyone in the ranks (yes, some people didn’t get bonuses, but those people kinda suck so who cares right?) but now everyone is joking about it privately.

-Disgruntled

And one last employee says it’s ok to paraphrase and quote parts of his/her email. This one still has some fight left in ‘em. Here are some of the better parts:

Until a recent reorg of the engineering group (did you cover it? I don’t recall seeing it.), the whole company was segmented into horizontal layers so there was an operations group, a database group, an api group, a front-end group, a search group, a datawarehouse group, etc. Anything but the most minor feature required an obnoxious amount of cross-group interaction and took huge effort just to get everyone on board and the work scheduled. Some of that layering is being done away with, at least that is the stated goal.

In addition to the extreme layering there was a group of people who sat in the middle of the process, able to accept or reject any project; people who didn’t have the business sense to be in bizdev or be product managers and didn’t have the technical ability to be developers. When they accepted a project for development they would (randomly?) select some developers to build it. There were no clear lines of responsibility, no reason for anyone to really care about what they were working on, no reward for success and no punishment for failure (except for layoffs which seem to happen more or less randomly so they don’t fall on either the reward or punishment side). This structure was called ‘the matrix’ and thankfully was a casualty of the reorg. Plus in the big layoffs last spring (before my time) the hardest hit groups were front-line employees, the developers and testers who do the actual work; you had these big design committees arguing back and forth for weeks or months about how and what to do and no one to do it at the end of the day.

A lot of the people who are leaving and have left recently were in charge of this dysfunctional process and are unable or unwilling or just plain sick of trying. Yes a lot of good (better anyway) technical people are leaving or have left and yes there is a lot of detailed knowledge about keeping the current code running going with them.

…

There are other problems besides all of that, God I’m getting sick of writing about this. The technology platform (.net) and development methodology (scrum) and general caliber of developer (although there are exceptions) is more reminiscent of a poorly run enterprise development shop than an Internet company, certainly far far far from what you would find at a startup or Facebook or even Microsoft.

…

Will Mike & Jason succeed at creating something functional out of this godawful mess? Too soon to tell, I think. The first all-hands meeting a couple of days after they took over felt like an old fashioned tent revival or something, I almost expected Zig Ziggler to show up. But I will say that there has been more communication from them in a few weeks than from Owen in several months and they are reaching out to meet with developers working on interesting or important new projects, in short they seem engaged in a way that Owen never did. I’m willing to give them the benefit of the doubt for now.

Interested in learning more about NewMediaPlus? Click here.

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